- What your audience needs
- What your audience expects (cautious with your advertising)
- What your public speaking skills are (or your guest speaker's)
- What God desires you to present to the audience
Then know exactly what each one does by nature:
A testimony is personal, private, and usually meant to inspire.
Preaching brings God's word to God's people.
A lecture presents academic ideas and debates.
Teaching is transformational.
A great speaker may not be appropriate for your particular event. That's okay. Either change the speaker or change the event.
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